Bodegas San Alejandro and Wine in Moderation

Logo Wine in Moderation

In Bodegas San Alejandro we are absolutely committed with the European project Wine in Moderation. We belong to it and its image is already part of our labels, catalogs, our website, etc.

Despite being members of this project for a few years now, we had not talked about it yet.

As we can read on its website, The “Wine in Moderation – Art de Vivre (hereinafter WIM) aisbl” is a non-profit association founded in 2011 by the European wine sector to coordinate the European and international implementation and development of the WIM Programme, with the aim of setting responsible and moderate wine consumption patterns as social and cultural obligations by spreading the WIM message not only in Europe but also overseas.

This program promotes a responsible wine drinking, something that we totally agree with in Bodegas San Alejandro. Now you may be wondering, what's drinking responsibly? According to scientific evidences and information provided by different public health authorities, the movement concludes that responsible consumption entails:

  • Up to 2 drink units a day for women.
  • Up to 3 drink units a day for men.
  • No more than 4 drink units on any one occasion.
  • Alcohol should be avoided in certain situations such as pregnancy, when taking certain medication or operating machinery.

The most important thing is not to abuse alcohol and consume it moderately.

It has been shown that wine provides many health benefits. Wine health benefits are widely well-known but its consumption needs to be moderated. Otherwise, wine could become a risk for us.

For Bodegas San Alejandro it is clear … Do you fancy a glass of wine? Of course, but with moderation.



Mireia Martínez.